MAKE THEM A MIXTAPE
with Samantha Pollack of Indie Copy Studio
(additional resources below the video!)
They say business is all about relationships (they’re right).
Weekly nurture emails (aka newsletters) are your #1 relationship-building tool—here’s how to establish a consistent writing & sending habit, and how to craft the kind of content that gets opened, clicked, and passed around like an underground bootleg.
This is a 1-hour workshop, but if you do all the exercises—which I recommend—you’ll be here for about 90 minutes. Enjoy!
P.S. You can download the transcript here.
GET THE LINER NOTES
A companion resource including a bonus 10-minute screenshare of example newsletters AND your very own (actual) mixtape.
*This is going to look messsed up on your phone; use your desktop. :)
Hi. I’m sam. 👋🏼
I have a degree in Art History.
It’s just as useless as they said! But I still draw and take photographs. If you follow my work, you’ll get to see my art!
I used to be:
A bartender. A barista. A personal trainer. The stoner who worked in the Antique Photo Booth at your local amusement park. Oh—and a high falutin’ copywriter who made lots-o money for other people before the bubble burst all over my jeans.
Creative writing 🤝🏽 Marketing strategy
^^ That’s me. I’m the handshake. For over a decade I’ve straddled the no-man’s-land between the literary world (books, publishing, academia) and the marketing world (selling stuff).
