Samantha Pollack is a writing coach and developmental editor based in Asheville, NC. She founded Indie Copy Studio in 2023 and is the creator of The Punkhouse Writing Philosophy—five house rules that apply a punk ethos to the act of writing—and The Craft, a 10-week writing workshop for business owners who prefer to write their own copy.

Sam works with business owners, authors, and academics, helping them hone their voices and develop a discerning eye for writing, whether it’s a manuscript, a doctoral dissertation, a pitch query, a sales page, or a long-form newsletter.

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