WRITING THAT SOUNDS LIKE YOU (NOT ME)
Writing coach &
editor for business owners, authors, and academics
Find my work in the wild
Human creativity is the new black.
If the written word is part of your work—whether you’re drafting a manuscript, finally pulling together your doctoral dissertation, or crafting your thousandth marketing email—then two things are true:
You suddenly have a lot more noise to compete with. That means your ideas better be original, and your prose needs to get sharp as hell.
Craft is a precious commodity, like liquid gold. The time, energy, and care you invest in your creativity will serve you more than some robot ever will (even if your dissertation is about cardboard).
But writing can feel tedious, lonely, overwhelming, and frustrating.
There’s also a lot of static in the air around who gets to call themselves a “real writer,” how much time a given piece should take you, and whose words qualify as “worth reading.”
hi! I’m Samantha Pollack*, founder of Indie Copy Studio.
I help interesting, community-minded, counterculture, queer, BIPOC, neurodivergent, innovative, and smart-AF academics, authors, and business owners hone their writing craft, finish their projects, and feel proud of what they’ve written.
*pronounced like Jackson Pollock
pICK your poison…
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Editing
Structural edits, proofreading, and developmental edits for academic papers, clinical/dense blog posts, weird fiction, dark fantasy, and speculative fiction.
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The Craft
a 10-week immersive writing workshop for authors, academics, and business owners who want to expand their professional writing skills and deepen their relationship with the creative process.
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1-1 Coaching
1-1 coaching & editorial support for authors, academics, service providers, creatives, and business owners who need actual human help.
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The Remix
Messaging strategy + professional edits for long-form content, sales pages, and marketing emails.
The Punkhouse Writing Philosophy
The Punkhouse Writing Philosophy is a set of five house rules I created to guide the writing process. It applies a punk ethos (DIY, community-minded, human, weird) to the act of writing, wherever it lives, whoever it’s for.
For business owners, authors, and academics with a healthy side-eye for anything artificial. You don’t need a beat-up leather jacket or a vintage record collection to take part; all you need is something to say and a sharp pen to say it with..
Hi. I’m Sam 👋🏼
Here are some things you should know about me…
I have a degree in ART HISTORY.
It’s just as useless as they said! But I still draw and take photographs. If you follow my work, you’ll get to see my art!
I used to be:
A bartender. A barista. A personal trainer. The stoner who worked in the Antique Photo Booth at your local amusement park.
Oh—and a high falutin’ copywriter who made lots-o money for other people (let’s call them “girl-boss-adjacent”) before the robot takeover.
Creative writing, developmental editing, brand voice, & copywriting
For over a decade I’ve straddled the no-man’s-land between the literary world (books, publishing, academia) and the marketing world (selling stuff).
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“From the earliest strategy sessions to the late-night emails and breakthrough wins, your fingerprints are all over some of our most meaningful milestones. We’re proud of the work we created together and incredibly grateful for the ways you’ve helped shape and elevate this brand.”
Tasha Gregory, co-founder of Kobi Co.
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“It’s like watching my writing become more human in real time.”
Brooke Hofsess, The Second Bite
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“True story: I've been known to dig through your writing to try to find your take on something I'm struggling to express. You’re a damn good writer—and an even better human.”
Megan Dowd
That’s What I’m Talkin’ About!
GET thE mixtape!
The Coffee Break
“Cassingle” sized pieces on writing craft and process, along with cultural observations from a wizened GenXer with over a decade of experience in the writing & marketing trenches.
The B-Sides
Recent blog posts, reading recommendations, and cool things worth paying attention to.
Demo Tracks
Special promotional periods that focus on a particular way to work with me. You’ll be able to opt out of these when the time comes.
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